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1. )è%Resources)d de¡ÑÐ ¼mãý~
Ð KZ~)è
%Physical Resources) y8 +% ) !érêxD )è%Human Resources)
yY m BC §¯4! ¤mnêxÑÐ)è%Organizational Resources)
y\ ¢ !ÑÐÓwê'
2. %Capabilities)ÑÐ0 q~)è O¡yà A=ï)è bÁV
~>s 9 [/ÑÐ ~:h' %Capabilities) ?)~¤ÀýF· ¡
¹ö( Q ¶ k%functionally based)~A¤Mò y9 %Marketing
capabilities) ¼%Production capabilities) D )è;<%Human resource
management capabilities) 5( !Aq;<%Distribution & logistics capabilities)ê'
3. Ôr %Competencies))Mò~£Z>\ 9¡ ÂQ G]~¤Àý
Ë ?¹!,r%Cross-functional integration and co-ordination) bÈ/V ~
§ ()q¸w~ÑÐF· Ôe Ù !Àd(F·'Cy!()!
Àd(C0* \Á~ ~£ZÂ\ì ¡¥!Àd(?¹!,rì
Á 9 ¼ 5MISêÑÐÔe ¨/~R'
4. À %Core Competencies)¡ÑÐ"!Àd( ~ѹ Í¡)!Àd(¨
C0~ %Skills) ÏÐ%Knowledge)# ~ ?¹~ºR'ïºR©eÑÐ
½f~# TÌ ºh 5Ý$ê ì oUðj'
0 Â~´ö
&%½±~À m è¯(@~&± ?A=U
'ÐÀ » 0(Ýì? ¤~¬Ù('
» ) Â~m Mansour Javidan%1998)Í ðÀ ~Mò!ÑÐ
Û M%Strategic Hierarchy)~ m À !ÑÐÛ´,
~× Ó!
±*û\')mÍ ÑÐÙôÀ oÛ» fU¡ÑЯ9À 'Ð~»
+ ±*~®é# ~Ó!'y¥ø¨>R'
(Core competencies)
(Competencies)
(Capabilities)
(Resources)
¥ø À !Û M~ Ó!
;< =: Mansour Javidan ,”Core Competence : What does it mean in practice ?”,
Long Range Planning, Vol.31 , No.1 , pp.60 to 71,1998